[Sette]

Originally Posted by OSwho?

Actually Sette, UM is getting 60 MIL from this deal according to CNBC.

Reading this guys article makes you realize just how great of a freaking deal this is for Michigan. Michigan signed their first contract with Nike 13 years ago, and it was worth $1-Million. LOL. Fast forward 13 years later and they are signing a $60-Million dollar deal.

CNBC link

Excerpt:
Here is how the Michigan deal sizes up with some other schools:

School Brand Time Value
ND Adidas 10 yr. $60 M
MICH Adidas 8 yr. $60 M
UNC Nike 8 yr. $28.34 M
Kansas Adidas 8 yr. $26.67 M
Auburn Under Armour 5 yr. $10.5 M
Va. Tech Nike 8 yr. $9.7 M

So basically UM is getting just as much money as ND got from adidas and the term is 2 years less. Also, we're getting twice as much from adidas as North Carolina is getting from Nike.


Sweet deal for Michigan if you ask me. Bill Martin is a shrewd dude.

Good deal!